Franxie

PRODUCT DESIGN | HEALTH CARE

Overview

An exercise in brand design, research, connected devices, and prototyping. To understand and design interventions for the primary pain points people living with Anxiety disorder have.

Components

Empathize & Define, Ideate, (Solution, Prototypes), Brand Design.

Advisors

Nathan Streu

Duration

3 weeks


 

Anxiety is a chronic condition characterized by feelings of worry, anxiety, or fear that are strong enough to interfere with one's daily activities.

Although panic attacks aren't life-threatening, they can be scary and significantly affect your quality of life.

Panic attacks are sudden episodes of severe fear that triggers physical responses when there is no real danger or apparent cause. When panic attacks occur, people think they are losing control, having a heart attack or even the sensation of dying.

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Anxiety Loop

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Personas / Care giving

(personas / Roles / Network of people / Challenges / Pain Points)

 
 

Insights

Insights

Insights

 

How might we make the process of daily physiotherapy interactive, engaging and fun for kids; while making it easy to monitor for the parents and pediatrician?

 

(hmw’s / Ideas / Post it's / Yes and Thinking / Sketches / )

 
 
 

Connected Health Wearable

Franxie provides pathways for achieving immediate and sustained levels of comfort for those living with anxiety, through tools focused on self-encouragement and compassion.

 
  • Hot it works

  • Key Features

 
 

Brand Development

 
  • Core visual principles

  • Style Guide Color & Type

  • Scalability

  • Wireframes & Flows

 

Reflections

Traditionally we use to design under the constraints of technology, but today design is defining new developments in technology that is enhancing the way we interact with our products. It is really exciting to design in today's changing times. So I took this opportunity to develop this project without being under any constraint and envision a future in the space of healthcare.  Key learnings for me were to use different frameworks and tools to better understand users and their needs.

Next Steps

Traditionally we use to design under the constraints of technology, but today design is defining new developments in technology that is enhancing the way we interact with our products. It is really exciting to design in today's changing times. So I took this opportunity to develop this project without being under any constraint and envision a future in the space of healthcare.  Key learnings for me were to use different frameworks and tools to better understand users and their needs.